dani

Hello, I’m Dani

kaleidaweb

Founder + Web Developer

Dani Shaw

Dani Shaw

Inspired by my 👸🏽everyday.

Anti-racist. 🖤

Queer, vaxxed, genX, proud mama.

Women’s sports fan: WNBA + NWSL

Celtics fan since 1985.

Amateur photographer + bird nerd.

Vinyl collector.

Photography

I love birds and to take photos, most especially of our backyard friends.
My tools include a NIKON D3500 camera with a NIKKOR AF-P DX 70-300mm lens and an iPhone.

Tunes

Making mixtapes since 1985. Showcasing a few favorite Spotify playlists below. Join my #BirdSongs #MusicChallenge on Bluesky.

Web Design + Technical Editing

kaleidaweb
Founder, Lead Designer + Developer

Over my 28 years of experience as a tech professional, I have developed hundreds of web sites covering a wide spectrum of needs and requirements. My portfolio includes responsive WordPress sites, online learning portals, enhanced landing pages, content management systems (CMS), ecommerce stores, and more.

I designed my first web site on Geocities, while in college. An early fan page I designed in 1999 still lives on free servers—showcasing the HTML foundation of my career. Since then, I have grown with the field, staying on the cutting edge of the latest trends and technology. I embraced WordPress when it launched in 2003, and deepened my knowledge of CMS. I am a proud self-motivator who prioritizes ongoing professional development. I’m not shocked by technological advancements; as I’m constantly learning and applying newfound knowledge.

Experiences with being the only woman or queer person in tech spaces, and noticing a dearth of people of color, I have made it my mission to diversify the field. For this reason, I am proudly listed on Underrepresented in Tech.

Cengage Learning
Senior Technical Editor

I have been a technical editor at Cengage Learning, one of the largest computer textbook publishers, since 2001. I’ve worked on titles covering operating systems, web design, networking, Microsoft Office, and programming. To successfully edit a textbook, exam, or lab manual, I skillfully work with authors, development editors, and product managers across multiple passes to ensure a high standard of quality content. Most of the published titles on my resume are listed in the Computing & Information Technology section at Cengage Learning.

In addition to learning and testing new applications, software, and other technologies as a part of my professional practice, I work with beta programs every chance I get to get a jump on learning future applications before they are released to the public.

O'Doherty Moore | Fine Furniture Design
Rice Mediterranean Kitchen
Harvard University | Campus Child Care
Lish Creative
Literacy Partners
Sheila Devi | Executive Life Coach & Corporate Trainer
Boston Public Schools
Mann Sales & Marketing
The Hard Screen
Arch Plumbing & Heating | Carver, MA
SilverBridge Technical Staffing, LLC.
Yellow House Creative
Newtowne School, Cambridge MA
My Art Lesson | Online Community
OTA | The Koomar Center
The Corner Butcher Shop of Beverly, MA
AllPro Painters
Akashi Restaurant
The Gammon Press
Jack Conway | Realtor
Blue Streak Racing
David Whitney | Architect
Lisa Jensen | Acupuncture + Chinese Herbalist
John Rogers | Attorney at Law
International Study Tours
Morgan Stanley
Acorn Advertising
MowHire Contractors
Campus Child Care, Inc.
Shanti Bodywork
Blue Sun Campervans
The Wonder of Learning Convention @ Boston
Buzzard Health
NorthEast Lighting
The Spiral Foundation
Boston Area Reggio Inspired Network
Office 365 / Windows Blog by Cengage Learning
Jennifer Rappo
Filing Mate
People's Choice Residential Brokerage
Hh&S Imports, LTD.
Lovely Pets | Aquatic Store
Bags For Sports
Kennedy's Midtown | Restaurant Boston, MA
New Life Upholstery | Foxboro, MA
Sea Stones
Moving Forward Arlington | Democratic Political Group

“Dani Shaw is nothing less than a super star.

I have worked with her for 15 years at Cengage Learning where she has accomplished every task I have ever put in front of her. She has a skill set of a technical person who has been technically editing every computer related text book Cengage has ever put out, ranging from Microsoft Office to Computer Forensics. I would make an attempt to list all her skills but (Network Security, Graphic Design, Mac, PC, Ethical Hacking, Adobe, Windows, Red Hat, any OS…list goes on). Her biggest strength in using these skills is that she not only takes direction extremely well, but she has an imagination that consistently brings it to the next level.

She owns kaleidaweb, and has actually developed my company Silver Bridge Technical Staffing, LLC’s web site. Dani is nothing but a professional and I hope to keep working with her in any capacity.”

Christian Kunciw
Cengage Learning & Silver Bridge Technical Staffing, LLC

“Just a fantastic person to work with!

I worked with Dani for a little over fifteen years at Course Technology/Cengage Learning. She has worked on several years worth of projects with me involving the testing, editing, and content review of Microsoft and Adobe products as well as our networking, programming, and computer science titles. Dani is a thorough, conscientious, and dedicated tester, reviewer, editor, and developer. She is technologically savvy and has a desire to be on the edge of all new releases & technology. She was always a pleasure to work with and was one of our “go-to” testers for special projects and requests due to all of her strengths and her willingness to agree to and meet deadlines that were often unrealistic.

She went above and beyond her described roles at Cengage and helped our department grow in our responsibilities and reputation. In addition to her many strengths & strong work ethic, Dani is also a great communicator and writer. She was a major contributor to our department’s instructional documentation that we provided to internal & external customers. Just a fantastic person to work with!”

Jeffrey Schwartz
Cengage Learning

Work Experience

Founder  @  kaleidaweb LLC
2021 to present

Web design + care solutions. We offer full-circle, custom web design services for unique projects including robust WordPress CMS sites paired with e-commerce ventures for small businesses, non-profits, schools, and contractors of all kinds.

Web Design  @  danielleshaw.com
1998 to 2021

Professional Web design with years of experience and continued growth in the field. Created, maintained and hosted hundreds of custom websites as a independent developer.

Technical Editor  @  Cengage Learning
2001 to present

Responsible for textbook quality by testing the manuscripts’ steps, follow along as both the instructor and student role with the appropriate software, analyzing the veracity and accuracy of the technical content. Troubleshoot the cause of any errors, and generate a detailed report for each chapter including individual corrections and solutions.

I’ve provided technical editing and quality assurance (QA) for hundreds of MindTap and Practice Lab activities from different Windows, Server, and Linux environments for Cengage Learning. A sampling of my latest work includes the following titles:

“Dani Shaw checks every chapter and project for technical accuracy, and I confidently rely on her eagle eyes to catch mistakes and contribute improvements.”

Jill West, Author
CompTIA Cloud+ Guide to Cloud Computing

kind words from kaleidaweb work

“She is creative, she thinks outside of the box, and is always the person that I go to with urgent, high profile projects.”

“Dani took the time to deepen her understanding of our unique program to reflect the beauty of our work in her product.”

“I honestly can’t say enough – Dani has literally helped to build my business over the last 5 years!”

“She has a fabulous sense of design, and the business savvy to keep us at the cutting edge by advising and assisting us in changing with the times.”

“She is an excellent problem-solver and very detail-oriented with an exceptional technical background in a variety of areas. Dani is a team player and has always been a pleasure to work with.”

Dani Shaw

she/they/dani

Founder + lead web developer of kaleidaweb LLC
Cengage tech editor